“Mobilegeddon” was 21 April – What you can do about it

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“Mobilegeddon” was 21 April – What you can do about itMarketing tips, online marketing, Search engine optimisation

by Katie McGregor on March 28, 2015 with 0 comment

On 21 April 2015 Google is rolling out a new algorithm that they say will favour mobile-friendly/responsive websites, thereby disfavouring non-mobile friendly sites and the impact will be “significant”.  Some people are calling it “Mobilegeddon”. Do not panic. a) It may not be that bad. Remember Y2K? b) Not all of your site traffic is from google …

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Mobile in Hong Kong – what the numbers say

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Mobile in Hong Kong – what the numbers sayMarketing tips

by Katie McGregor on March 17, 2015 with 0 comment

Are you wasting your marketing effort on Facebook? Should you spend more time on Yahoo? How many people actually use their mobile for shopping? How many would rather give up their TV than their smartphone? Google’s “Our Mobile Planet” survey is an ongoing global effort commissioned by Google to gain insights into smartphone adoption and usage by consumers. The associated …

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Three styles of website design

by Admin on March 12, 2015 with 2 comments

Websites come in many forms and functions. Below we showcase three different types of website launched by Conduit Communications: a section scrolling “coffee table” website, an online shop and a small business launch website.  A “coffee table” website Client: Elevation Hirafu Outline: Elevation Hirafu is a high-end development in Niseko, Japan and the site was designed to …

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5 things you probably didn’t know you could do with Facebook advertising

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5 things you probably didn’t know you could do with Facebook advertisingBlog, Marketing tips, Social media marketing

by Katie McGregor on October 28, 2014 with 0 comment

A lot of people assume that the “self-serve” boost-a-post function you find on your Page Timeline, or the little box on the sidebar, is what Facebook advertising is all about. They’re usually disappointed to put it mildly.  I certainly was. That was until someone said: “Have you taken a look at the Ads Manager and Power Editor? …

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