5 things you probably didn’t know you could do with Facebook advertising

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5 things you probably didn’t know you could do with Facebook advertising Blog, Marketing tips, Social media marketing

A lot of people assume that the “self-serve” boost-a-post function you find on your Page Timeline, or the little box on the sidebar, is what Facebook advertising is all about. They’re usually disappointed to put it mildly.  I certainly was. That was until someone said: “Have you taken a look at the Ads Manager and Power Editor? …

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Build your Personal Brand Online

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Build your Personal Brand Online Marketing tips

These are the key points from our recent “Build your Personal Brand” seminar where I spoke about building your personal brand online. You can download a copy of the Personal Branding seminar – Build your brand online Powerpoint here. —- Building your personal brand (reputation) online Quite often it is the strong personal brands within a business …

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5 reasons online marketing is so powerful for building business

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5 reasons online marketing is so powerful for building business Enewsletters, Marketing tips, Search engine optimisation, Social media marketing

Online marketing is exciting, amazing, intriguing and above all, it is powerful for building business. For many managers and traditional marketers, online marketing seems to be just a bunch of keywords, silly tweets and Facebook likes, with the occasional YouTube video going “viral”. How can you do serious sales with that? The truth is that …

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Tested tips for managing your online reputation

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Tested tips for managing your online reputation Marketing tips, Search engine optimisation, Social media marketing

Who doesn’t turn to Google to learn a little more about a potential business partner, supplier, employer or employee, and you can be sure that people are Googling you right back too. An overriding strategy for controlling your reputation online is to do good stuff that gets put up online: write a blog, write articles …

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