Story ideas for your email newsletter – or for your blog

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Story ideas for your email newsletter – or for your blogEnewsletters, Marketing tips, Writing tips and ideas

by Katie McGregor on May 18, 2013 with 0 comment

5 big tips for coming up with great story ideas for your email newsletter content that will not only grow your business, but also ‘grow’ you. Twitter, Facebook and email marketing make it easier to reach potential and current customers, but many marketers are left speechless. What can you say — month in, month out …

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WordPress themes for business

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WordPress themes for businessBlog, Search engine optimisation, websites and Wordpress

by Katie McGregor on November 25, 2012 with 0 comment

The slider above shows a selection of websites designed with WordPress. Variations and flexibility There are thousands of themes to choose from, but even when you choose your theme, depending on the theme, it can be customised in many ways Each theme can be customised to change colours, backgrounds and typestyles. Some themes offer different …

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What is a blog – and why is it so good for business?

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What is a blog – and why is it so good for business?Blog, Marketing tips, Search engine optimisation, Social media marketing

by Katie McGregor on October 29, 2012 with 0 comment

A blog, in particular WordPress, is an economical and easy way to bring your website alive. A lively website is a magnet for visitors and search engines alike – and that is good for business. If I mention the word blog to a customer, their eyes instantly say ‘no’ and I know why. To many people …

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Getting results with your eNews – all about opens, bounces and clicks

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Getting results with your eNews – all about opens, bounces and clicksEnewsletters, Marketing tips

by Katie McGregor on May 13, 2012 with 0 comment

The best thing about sending out an eNews (or email/electronic newsletter) is getting the results – immediately. The Send Report that you receive with most email marketing services is a marvellous thing; it allows you to monitor the open rate, link clicks and other statistics that not only show how email marketing is so effective, …

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